Description: "The wise man knows he doesn't know. The fool doesn't know he doesn't know." Lao Tzu"In the West they only respect experts. But the expert mind is the closed mind." Shunryu Suzuki What's the most important step in fixing a puncture? It isn't jacking up the car, or taking the wheel off, or finding the puncture. There's something more fundamental than any of those.Something without which you can't even begin to fix a puncture. The most important step is finding out you've got a puncture. Without that you can't do anything. Instead of saying, "It's just a bit bumpy, must be the road," and carrying on, you must acknowledge that something has changed and you don't know what that is. If you don't admit you don't know what's happening, you can never find out. If you don't find out, you can never change it.The most important step, always, is admitting you don't know. That's the power of ignorance. In this latest collection of real-life stories, Dave Trott provides lessons about problem solving and creative thinking that can be applied in advertising, business, and the wider world. With his trademark wit, wisdom and critical eye, he shows how great problem solvers and creative thinkers are those who are not afraid to say "I don't know."
Price: 18.66 USD
Location: East Hanover, New Jersey
End Time: 2025-02-08T23:14:37.000Z
Shipping Cost: 0 USD
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Item Specifics
Restocking Fee: No
Return shipping will be paid by: Buyer
All returns accepted: Returns Accepted
Item must be returned within: 60 Days
Refund will be given as: Money Back
EAN: 9780857198358
UPC: 9780857198358
ISBN: 9780857198358
MPN: N/A
Book Title: Power of Ignorance : How Creative Solutions Emerge When We Admit What We Don't Know
Number of Pages: 270 Pages
Language: English
Publisher: Harriman House Publishing
Topic: General, Industries / Media & Communications
Publication Year: 2021
Item Height: 1 in
Genre: Business & Economics, Psychology
Item Weight: 15.9 Oz
Item Length: 8.4 in
Author: Dave Trott
Item Width: 5.4 in
Format: Trade Paperback