Description: Disney Parks Princess Lenticular PostcardCondition: NewSize: 6x4 inchesCharacter(s): Cinderella, Ariel, Belle, Snow White, Aurora, Tiana, Rapunzel and JasmineThe postcard includes eight of the official Disney Princesses: Cinderella, Ariel (The Little Mermaid), Belle (Beauty and the Beast), Snow White, Aurora (Sleeping Beauty), Tiana (The Princess and Frog), Rapunzel (Tangled) and Jasmine (Aladdin). The postcard has a unique lenticular 3D depth effect. It makes the princesses stand out from the castle/Fantasyland background. The back side of the postcard includes space for a message, the "Disney Princess" logo and silhouettes of the princesses featured on the front of the postcard. The postcard measures 6 inches x 4 inches. It was exclusively available at the Disneyland and Walt Disney World Resorts in 2019. Please note: The postcard appears blurry in photos due to the lenticular lens. When you look at it (at the correct angle) you see the 3D effect. Please send a message with any questions. Thank you! Need it faster? Expedited shipping is available in the shipping options. International shipping is available through eBay's international shipping program. All text and photos are copyright © 2024 Mouse Collectibles and More Disney Princess, also called the Princess Line, is a media franchise and toy-line owned by The Walt Disney Company. Created by Disney Consumer Products chairman Andy Mooney, the franchise features a line-up of female protagonists who have appeared in various Disney franchises. The franchise only includes protagonists of animated films from the Walt Disney Animation Studios films, with the sole exception of Merida, originating from a Pixar film. The franchise does not include all princess characters from the whole of Disney-owned media, but rather refers to select specific characters from the company's animated films and series. The 12 characters in the franchise are Snow White, Cinderella, Aurora, Ariel, Belle, Jasmine, Pocahontas, Mulan, Tiana, Rapunzel, Merida, and Moana. The franchise has released dolls, sing-along videos, apparel, beauty products, home decor, toys and a variety of other products featuring some of the Disney Princesses. Licensees for the franchise include Glidden (wall paint), Stride Rite (sparkly shoes), Hasbro (games and dolls), Fisher-Price (plastic figurines), and Lego (Lego sets). ConceptionFormer Nike, Inc. executive Andy Mooney was appointed president of The Walt Disney Company's Disney Consumer Products division in December 1999. While attending his first Disney on Ice show, Mooney noticed that several young girls attending the show were dressed in princess attire—though not authentic Disney merchandise. "They were generic princess products they’d appended to a Halloween costume," Mooney told The New York Times. Concerned by this, Mooney addressed the company the following morning and encouraged them to commence work on a legitimate Disney Princess franchise in January 2000. Walt's nephew, Roy E. Disney, objected to the creation of the line, as the company has long "avoided mingling characters from its classic fairy tales in other narratives, worrying that it would weaken the individual mythologies." The original line-up consisted of princesses Snow White, Cinderella, Tinker Bell, Aurora, Ariel, Belle, Jasmine, Pocahontas, Esmeralda, and Mulan. Tinker Bell was removed soon after; she would go on to headline the sister franchise Disney Fairies. Esmeralda was also removed. This was the first time the characters would be marketed in a separate franchise to their original films. Mooney decided that, when featured on marketing advertisements such as posters, the princesses should never make eye contact with each other in an attempt to keep their individual "mythologies" intact. "[Each] stares off in a slightly different direction as if unaware of the others' presence." In an unconventional manner, Mooney and his team launched the Disney Princess line without utilizing any focus groups and with minimal marketing. By 2001, Disney Consumer Products (DCP) had generated about $300 million, but by 2012, the division had increased revenue to $3 billion, making it the top seller of consumer entertainment products globally. DCP issued princess product licenses to Hasbro for games, Mattel for dolls, and Fisher-Price for plastic figurines in 2000, allowing the franchise to meet the $1 billion mark in revenue in three years. ExpansionsTiana became the first additional character to the Princess franchise officially on March 14, 2010, taking Tinker Bell's short-lived place as the ninth member. Her "coronation" took place at the New York Palace. Tinker Bell was already heading up another franchise starting in 2005, Disney Fairies. Rapunzel was crowned and inducted into the Disney Princess franchise as the tenth member on October 2, 2011, at Kensington Palace in London, England, United Kingdom. On May 11, 2013, Disney added the first Pixar character Merida as the eleventh member to the franchise in a coronation ceremony in front of Cinderella Castle at Magic Kingdom in Walt Disney World in Orlando, Florida. By March 2019, Moana was added to the line-up as the twelfth member in the franchise without having a coronation ceremony, but rather being included in future merchandise. A line of Disney Fairy Tale Wedding gowns were designed by Kirstie Kelly, based on the Princesses and available in January 2008. In 2012, the princesses were given modern redesigns. While some like Tiana and Rapunzel just had added glitter on their outfits, others like Belle and Jasmine received new hairstyles and modified outfits. The most drastic of these was Cinderella, who was given side-swept bangs and an outfit with sheer sleeves. The Disney Princesses gathered at the coronation of Merida in 2013.With Target Corporation as its marketing partner, Disney held the first National Princess Week the week of April 23, 2012. During the week, there was the release of The Princess Diaries Blu-ray and The Very Fairy Princess book. Harrods, already having a Disney Store within, followed with their Christmas theme being Disney Princess by having Oscar de la Renta designed dress for the Princess on display. In August, the dress were on display at D23 Expo before being auctioned on November 13 to benefit Great Ormond Street Hospital Children's Charity. Mattel added a Barbie princess-themed line in late 2010 then the fairy tale based Ever After High in 2013. With these competing lines and an expiration of the brand license at the end of 2015, Disney offered Hasbro a chance to gain the license given their work on Star Wars, which led to a Descendants license. DCP was also attempting to evolve the brand by marketing them less as damsels and more as heroines. In September 2014, Disney announced that Hasbro would be the licensed doll maker for the Disney Princess line starting on January 1, 2016. The June 2013 release of the Disney Princess Palace Pets app from Disney Publishing, led DCP to turn Palace Pets into a Disney Princess franchise extension, with the release of the Palace Pets toy-line in August from licensee Blip Toys. The line was also selected by TimetoPlayMag.com for its Most Wanted List Holiday 2013. In 2015, Disney Publishing released animated shorts series Whisker Haven Tales with the Palace Pets. The shorts journey to a magical world of Whisker Haven, a secret realm deep in a fairy tale land between the Disney Princess kingdoms. Disney Consumer Products and Interactive Media launched the Princess Comics line, which was started with Princess Comics graphic novels by Joe Book, in August 2018 at Target with Hasbro figures and Hybrid Promotions apparel. This expansion featured Belle, Jasmine, Ariel, Rapunzel, and Pocahontas. On April 27, 2021, Disney launched the Ultimate Princess Celebration. This year-long event brought back the princesses' classic designs and included many special events, products and performances. Despite not being official, Anna and Elsa were included in parts of the celebration, such as an ebook called Tales of Courage and Kindness. When the celebration launched in South Africa on April 29, 2021, Sofia from Sofia the First and Elena from Elena of Avalor were also included for its territory, though in a lesser capacity than the other princesses. Official canon of Disney PrincessesThe official canon of Disney Princesses consists of the female protagonists, most of whom have royal ties within their fictional universes, from twelve selected Disney films. Princesses were given an official number in the franchise lineup based on the chronological order in which their films were released, starting with Snow White as the first and original Disney Princess, with Cinderella being the second, followed by Aurora and so on. Eleven out of twelve official Disney Princesses are, within their fictional universes, princesses or the cultural equivalent. Snow White, Aurora, Ariel, Jasmine, Rapunzel, and Merida are daughters of kings and queens. Cinderella, Belle, and Tiana become princesses by marrying a prince. Pocahontas and Moana are daughters of tribal chiefs. The lone exception is Mulan, the daughter of an ordinary married couple, who becomes married to a soldier rather than a prince, in subsequent media. With the exception of Jasmine, every princess is the main character of their respective films; nine out of twelve serve as titular characters. (Wikipedia)
Price: 27.99 USD
Location: Orange, California
End Time: 2025-01-07T22:21:34.000Z
Shipping Cost: 4.85 USD
Product Images
Item Specifics
All returns accepted: ReturnsNotAccepted
Brand: Disney Parks
Character(s): Cinderella, Ariel, Belle, Rapunzel, Snow White
Character/Story/Theme: Disney Princess
Year: 2018
Size: 6 inches x 4 inches